Why sustainable and ethically made clothing is no longer optional in the fashion industry, and the Runway Kit promise.

GOING SUSTAINABLE IS THE NEW TREND

The fast fashion industry has taken the world by storm spawning a world of low cost clothing manufacturers. With low prices, churn of new designs and retail spaces in prime real estate around the world, fast fashion has become a tough competitor. That’s why it makes it even harder for young designers to price their labels against these behemoths, and twice as hard to sustain in such a market.

Young designers have a choice to make, compromise with cutting a few environmental and ethical corners or to stand proud against waves of polyester filled landfills.

Beyond the tangible discussions of type of fabric and its implications in terms of water consumption and its inability to break down in the environment. Fast fashion also puts pressure on their supply chain to turn around new ‘drops’. This pressure is felt all the way down to the shop floor, where basic human rights get denied just to meet a shipment. In Cambodia we’ve heard of cases where workers are scolded for bathroom breaks, fired for getting pregnant, and assaulted or even shot at for organizing protests.

Young designers have a choice to make, compromise with cutting a few environmental and ethical corners or to stand proud against waves of polyester filled landfills. The stronger they stand, the more responsible the industry will have to become.

Even larger brands like Nike have decided which part of the sustainability discussion they stand on. They pushed their designers to ‘de-couple’ design from the degradation of nature. Specifically highlighting areas of concern, like energy and greenhouse gasses, water and land intensity and physical waste. Creating products out of recycled material, and ensuring their factories around the world adhere to the highest ethical standards and sustainability norms.

Fast fashion giant, H&M too talks openly about their sustainability initiatives. They claim they have collected over 17,000 tonnes of textiles till date. But journalist Lucy Siegle of The Guardian is skeptical. With the limitations of current technology, doing her math, she says it’ll take about 12 years to recycle 1000 tons of clothing waste. That’s how much they produce in 48 hours.

Let that sink in.

That’s why as designers the choice you have to make when you design your own clothes is so important. And that goes beyond the apparel manufacturer or fabric sourcing companies you decide to work with. Right from your design table to the end of your product’s life, to the kind of conditions the worker putting your label together works in. These wider consequences are part of the circular economy that every designer is part off.

"Fast fashion giant, H&M too talks openly about their sustainability initiatives"

THE RUNWAY KIT PROMISE

FALL UNDER MAS HOLDINGS

53 MANUFACTURING

FACILITIES PLACED ACROSS

16 COUNTRIES

OVER 95,000 PEOPLE

Runway Kit and the factories that supply to us, fall under the MAS holdings umbrella. MAS is the largest apparel and textile manufacturer in South Asia. The organization is headquartered in Sri Lanka with 53 manufacturing facilities placed across 16 countries and over 95,000 people involved in its operation.

MAS is proud to be globally recognized for its ethical standards and sustainable working environment. By extension, at Runway Kit, we are proud to offer our partners garments produced in water and carbon neutral factories, with a vision for far more sustainable processes by 2025. We have committed to ‘manage our footprint’, ‘champion climate action’ and ‘support a thriving planet’, while staying true to our people centric values to help our communities thrive.

Here are our 2025 commitments

Champion Climate Action

21,000 MWh of electricity annually

ONE OF THE LARGEST MULTI-SITE SOLAR PROJECTS

TO GENERATE MORE RENEWABLE ENERGY THAN WE USE

47% of MAS currently runs on renewable energy. In 2017 we launched our climate action goals with one of the largest multi-site solar projects in South Asia. The project covers an extensive 2 million square feet, and will generate approximately 21,000 MWh of electricity annually

Managing Our Footprint

TO REDUCE OUR WATER INTENSITIES BY 75%

"TO VALUE ENHANCE ALL OUR WASTE"

In 2017 we diverted 90% of our waste from landfill as part of working towards our zero to landfill target for 2020. We invested in our first Material Recovery Center to tackle land filling at an industrial scale.

The Fashion industry depends on water and we know it. We have introduced more sustainable systems to treat our waste water from using wetland plants to treat industrial sewage to working on long term solutions through our innovation pipeline.

Support A Thriving Planet

Habitat restoration projects across 600 acres

TO RESTORE HABITATS IN 100 TIMES THE SPACE WE OCCUPY

"IN 2018 WE HAVE TARGETED HABITAT REPLACEMENT"

by 2025

We have started habitat restoration projects across 600 acres as part of a larger biodiversity goal to replace habitats in 100 times the space we occupy. In 2018 we have targeted habitat replacement across 1,000 acres in the journey to 25,000 acres by 2025.

To know more about the fabrics we use and their respective footprints, don’t hesitate to contact us. We’ll also be happy to talk about our sustainability initiatives.

Sustainable Design Thinking

Finally being an advocate of sustainable design thinking also means talking about it. Be that annoying friend at the party who tells people the importance of thinking sustainable, right from design to partnering with manufacturers who share your vision and beliefs. So don’t just agree with us, champion the cause. blue.